Instagram is a wonderful tool for school, nonprofit, church, civil society use. Easy, people love everything about visuals. As they say, the picture is worth a thousand words.
Why should you be in Instagram?
Here are some statistics that excite you.
- The number of active users per month exceeds 600.
- 40 billion photos are shared on social sites.
- Every day 4.2 billion people like Instagram photos and videos.
- 28% of Internet users between the ages of 18 and 29 join the platform.
- 8% of brands use Instagram and are expected to increase to over 70% by the end of this year.
- Up to 10 videos and images can be uploaded to one post. In other words, if you draw someone's attention on the main image, you can scroll through other videos and images with a little more time.
- You can sponsor posts or create ads on your target audience. It helps the target audience to encourage and grow with the right people.
If you are considering growing followers with Instagram, you need to consider the following points.
- The best time to engage Instagram is Monday and Thursday.
- Up to 30 hashtags can be used in Instagram. Use the relevant hashtag. You can use hashtag # # charity, # fundraising, # volunteer, # causes, # nonprofit, or
- Please make sure your video is fun. And if you can not make it fun make sure they are high quality and impressive one. If video or images grab you, ask at posting. If not, they will not be involved in other people either. Remember that you are trying to attract people's attention. Because many young people are on the site, I am looking for something that is attracting attention.
- Tag people in your posts. Using @mention (username), you can raise awareness by tagging supporters, champions and other people outside your organization. If you tag others, your post will be longer related.
- Social media is all about networking. People want to see you. Let your followers show your work "behind the scenes".
- Millennials and Generation Z, Many people on Instagram use filters and pictograms. Point to using them in Instagram. Filter your images and add emoticons to your posts and videos. This helps to grasp their attention when people are scrolling.
Statistical information provided: https: //www.omnicoreagency.com/Instagram-statistics/
